Master Data

Bootstrap Market Research: Master Data Management (Results)

As previously noted, I've been doing a lot of discussion and data crunching around "Master Data Management" lately - so I've "bootstrapped" a little market research project. It's still a work in process - responses are trickling in - but I thought I might take some time to summarize what I am hearing to date. A document is available for download here ... the super summary follows below. Survey Methodology Please note: I am obviously not a professional market research…

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Bootstrap Market Research: Master Data Management (What, Who, How)

I've been asked a lot of questions about "Master Data Management" over the past few weeks - what does it mean, who does it, and what are some tools and metrics that organizations are using to reign in this important aspect of ERP and analytics systems. I started reaching out to the folks in my professional network with some results, but I thought I might be able to leverage LinkedIn and Twitter to get input from far and wide. This…

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Who owns Master Data in your company?

I've had to respond to this question, inside and outside of the company, in a number of different conversations over the past few days. It's interesting, because this is one of those conversations where semantics mean a lot - what people say is just as important as what people don't say. I only mean that people assume their listeners have precisely the same understanding of the concepts - which is often a mistake. Case in point - who owns the…

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