IoT Field Notes: Size of the Prize
A review of specific examples where Smart, Connected Products (IoT) can generate organic revenue growth.
A review of specific examples where Smart, Connected Products (IoT) can generate organic revenue growth.
Marketing and IT may have strong opinions about each other - but there is value in understanding each other's point of view. Here are a number of hard truths that Marketing and IT have to realize and come together on.
Have you ever waded into a process improvement project that had trouble finding a place to start? Consider, for example, a strategic sales team (for RevCo, famous maker of Widgets), working their established product families to generate breakout new customers and revenues. They've implemented a CRM system, but are having problems getting adoption and seeing benefits. The difficulty, of course, is that they have not changed their marketing strategies, and can't see beyond "automating our current process" as a measure…
One of the benefits of ditching cable and going to internet streaming TV is that I'm watching more TED talks for a mental stretch break. True, I'm missing half of the Stanley Cup playoffs, but I catch stuff like this from Paola Antonelli, on bringing video games to New York's Museum of Modern Art ... [ted id=1752] It caught my attention because it's all about the importance of Design, and specifically Interaction Design. Antonelli moved from architecture to a focus…
A true-life story of collaboration in action; social media done right, with plenty of lessons learned. Because coffee!
Can Social Media technologies and practices translate well into your organization? Think differently about these four behaviors inside your teams - the right changes will drive the benefits.
Another great example of tilt-shift / time-lapse film making - thanks to Photojojo and It's Nice That ... httpv://vimeo.com/37157187 I like the helicopter rescue at about 1:20, a mini-flashback to a previous video from this guy ... http://vimeo.com/3156959 ... which was featured on the Guggenheim site (what a great site to wander through for inspiration!) Take a quick look at the filmmaker's web site - the home page has a video of samples that are just stunning!
Progress requires innovation, success spawns imitation, competition requires differentiation - and after 7+ years of “Web 2.0”, there are multiple sharing environments vying for our attention (and participation). Content Creation Blogging has morphed beyond it’s “personal diary” origins; Blogger, Wordpress, and the various CMS platforms have moved to become a long-format publishing platforms that continue to evolve. My own experience with this blog (cazh1) and internal blogs at work has shown that “posts” are more essays, articles, documentation on what…
Apparently, 2011 is the year when Twitter, Facebook, and smartphone videos are graduating from Social Networking toys to evolutionary, revolutionary Sociology tools. Can they be controlled by governments or big business? It's been argued that any such controls might run afoul of Amendment No. 1 from our Bill of Rights ... how amazing for a clever hack that originated in a daylong brainstorming session. Freedom of Speech, Assembly, and the Press What is a tweet? 140 characters - one or…
My last entry on design for a bit - just some thoughts on the added complexity when designing applications for multiple client devices. Fast Changing Device Landscape The "last mile" of user/computer interaction has seen a number of exciting innovations over the past year or so. Phones are getting physically smaller, yet have bulked up their connectedness and capabilities - and the shrinking screen, now touch-sensitive, has blown up into the ubiquitous iPad and a host of next-gen touchscreens. Yes,…