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Digital Value Creation

A meaningful digital transformation will provide a compelling answer to a simple question: Why? This series outlines a simple framework for defining Digital Value Creation, and breaks out the components with explanations and examples.

Creating Enterprise Value with your Digital Transformation

  • 2 December, 2018
  • James MacLennan
  • Digital Strategy, Business Value of IT
  • 2 Comments
As your organization ponders a Digital Transformation, a critical concern will be the creation of Value. But is this value for the Shareholder as we focus on building a Great Stock, or value for Employees and Customers as we build a Great Company? Three separate conversations, focused on three different stakeholders.
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Creating Digital Value for Stock Holders

  • 6 May, 2020
  • James MacLennan
  • Digital Strategy, Business Value of IT
  • 0 Comments
Your successful digital transformation must be driven by a compelling Why. In this article, we drill into the creation of a Great Stock, looking at Total Shareholder Return as the guiding metric. (Part of a series of articles about Enterprise Value Creation for Digital Business.)
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Creating Digital Value for Employees

  • 19 May, 2020
  • James MacLennan
  • Change Management, People Management
  • 0 Comments
Your digital transformation needs a compelling answer to a simple question: Why? This article talks about creating digital value by building a Great Company, with Employee Engagement as a guiding metric. (Part of a series of articles about Enterprise Value Creation for Digital Business.)
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digital value creation for customers

Creating Digital Value for Customers

  • 13 July, 2020
  • James MacLennan
  • Customer Service, Digital Strategy
  • 0 Comments
A meaningful digital transformation will provide a compelling answer to a simple question: Why? This article focuses on Customer Value; how to create digital value that truly matters for your Customers. (Part of a series of articles about Enterprise Value Creation for Digital Business.)
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Digital Transformation on the Manufacturing Floor

Digital Transformation on the Manufacturing Floor

  • 31 January, 2021
  • James MacLennan
  • Metrics, Supply Chain, Business Value of IT
  • 0 Comments
Practical Examples of Value Creation: How will digital transformation create real value for a manufacturing company? Let’s use the factory floor as a testbed ...
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