IoT Field Notes: How to Identify Customer Value (Original)
A practical method for zeroing in on where value is created by digital products and services; it depends a lot on the Value Chain (how products eventually get to the End Customer).
A practical method for zeroing in on where value is created by digital products and services; it depends a lot on the Value Chain (how products eventually get to the End Customer).
The IoT presents companies with a choice - top line revenue growth or bottom line earnings improvement. Which is the right focus for your organization? Let’s start by figuring out how to connect this new-wave “digital thinking” to your enterprise strategy.
Change is a natural part of the Digital Transformation process and nothing to worry about – as long as you don’t get too caught up in the drama of your Preferred Point of View.
Nope - not a typo! When I speak to groups about Smart Connected Products, I specifically call out the use of the term from Porter's HBR articles in 2015. We are talking about adding information as a new and differentiating product feature, adding data about how those products are operating as new, value adding services for our customers. We are specifically not talking about using sensors and smart devices to measure and monitor processes our own shop floor - the…
Projects that are funded through your internal seed fund resemble lifecycle stages of startup companies - an interesting parallel.
There are three distinct schools of thought when thinking and talking about IoT and it's impact on their business. When teeing up conversations pointing to megatrends or strategic imperatives, be sure to get specific around what type of IoT conversation you are getting into.
The humble Whiteboard is an import element for capturing product design ideas quickly, organically, naturally. In this article, a few true-life stories, and observations on how the wide-open medium drives flexible creativity.
A practical process to carve out some of your budget to seed innovation projects for the product development folks, looking to experiment with the Internet of Things.
Many businesses are digital already; it's sometimes called "shadow IT", but if you really open your eyes, it's out in the open, for all to see. Can you pivot to take advantage of it? It's a leadership challenge, and a great opportunity.
Conflict in your organization is actually an early indicator that change is imminent, necessary - or happening around you whether you want it or not.