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IBM Marketing Message Muddle

Just an observation from the past week; I had a meeting with an IBM Sales Team, reviewing a range of products as they work to understand where IBM might help my business. I appreciate the fact that IBM has a wide selection of offerings, and we were doing an OK job of reviewing various families / groups of products ... until we got to something labeled Smarter Cities. This one piqued my interest - something potentially related to the products…

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Structured Process Improvement for Unstructured Processes

Have you ever waded into a process improvement project that had trouble finding a place to start? Consider, for example, a strategic sales team (for RevCo, famous maker of Widgets), working their established product families to generate breakout new customers and revenues. They've implemented a CRM system, but are having problems getting adoption and seeing benefits. The difficulty, of course, is that they have not changed their marketing strategies, and can't see beyond "automating our current process" as a measure…

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Where does Innovation come from?

Like most organizations, we are talking a lot internally about Innovation - the Great Ideas that will transform the company and deliver top-line revenue and high-value earnings growth. The trick, of course, if figuring out how to make that Innovation happen - as if you could plan it out in advance, on schedule to make your quarter-end. It's not that easy - but then again, maybe it's not that hard. Check out this video from Steven Johnson - another terrific…

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PacMan at MoMA – Interaction Design

One of the benefits of ditching cable and going to internet streaming TV is that I'm watching more TED talks for a mental stretch break. True, I'm missing half of the Stanley Cup playoffs, but I catch stuff like this from Paola Antonelli, on bringing video games to New York's Museum of Modern Art ... [ted id=1752] It caught my attention because it's all about the importance of Design, and specifically Interaction Design. Antonelli moved from architecture to a focus…

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Impressive Networking Success Metrics for a Current Job Search

No, not mine! When talking with folks searching for their next job, I always stress "old-school" networking - face-to-face conversations to get that next introduction, leverage the other person's network, generate leads on positions, or introductions to more folks that might be able to help. I am definitely a fan, I know it's a powerful tool - and I'm speaking from direct experience, it can be very effective. Of course, I am very aware of LinkedIn, Xing, Viadeo, and the…

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