Don’t Think So Much … an Author’s Journey

Summary: There's a lot more to being an author than you might think; the start of a series on a self-publishers' first big project.

The news went out late last week – a significant milestone was reached. I published a book! It has been a dream of mine for some time … well, maybe more like an aspiration, and idea, and a healthy curiosity about the art and science involved. I have been writing here on the web for some time, and I do a lot of public speaking on these topics, so it just felt natural to extend my communication experience to the printed page.

It has been a very engaging and educational learning experience – in ways I did not expect. For example – it took about 12 months, from first outline and a structured writing schedule, through Edit and Book Design, and on to Publishing. That was the elapsed “calendar time” – but the work was interwoven with my Real Job, and I was discovering and learning how to do these tasks for the first time; I think my next book will be done in much less time.

As I expected, the process was just as valuable as the product – and I am glad that I kept a journal through the project, capturing my insights, failures, discoveries, and wins. Over the next few weeks, I want to share some of those stories – to answer the questions that are coming my way, and demonstrate how fascinating and frustrating the process of learning can be…

  • Writing and Editing: An exercise in creativity – and humility
  • Book Design – Inside and Out: The technical aspects – feeding my interest
  • Publishing in the Digital Age: First-hand participation exposes the reality of disruptive, enabling tech

I look forward to sharing my stories – and hearing your questions, comments, and ideas!

Check out Don’t Think So Much on Amazon!

# 11 September, 2019

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James MacLennan

... is the Managing Partner at Maker Turtle LLC, a digital consultancy focused on creating value in ways that align with your strategy and drive engagement with employees, customers, and stakeholders. He is an active creator, providing thought leadership through on-line & print publications, and public speaking / keynotes.